Ice Mountain Singapore was looking for a new agency to handle their social platforms.
The art director and I worked on the social strategy and established the brand’s tone of voice and look and feel on social media. We won the pitch and thus started a very refreshing look for Ice Mountain social media.
Along the way, we also had time to come up with print ads.
Agency: eg+ Singapore
Creative Director: Christan Sow
Copywriter: Zareth Lim
Art Director: Josh Yang