Every mom aspires to have the 2 Cs - career and child. And with AIA, they can enjoy an additional ‘C’, coverage. AIA Mum2Baby Choices provides protection for both mother and child from as early as the 13th week of pregnancy and offers guaranteed lifelong protection for the child up to age 100.
Agency: eg+ Singapore
Creative Director: Christan Sow
Copywriter: Zareth Lim
Art Director: Alvin Lee